Playboy Enterprises, Inc.
In 2007, I joined Playboy as a campus representative for the UC Berkeley community. I amplified brand awareness across multiple college campuses through promotional campaigns, local events, social media, and PlayboyU.com. In 2010, I was promoted to social media strategist.
Rock the Rabbit: A mix of music and design. The campaign is centered on top designers collaborating with artists and bands to create unique Playboy-inspired designs. In 2009, infused this creativity into UC Berkeley's campus in conjunction with Theta Delta Chi's annual philanthropy event, encouraging attendees to create their own designs.
Girls of the PAC-10 Auditions: In 2010, I played a central role in Northern California auditions—serving as a campus representative, eyes and (bunny) ears for Playboy scouts seeking advise on collegiate life, talent and local sights.